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§ Services · Social — always-on management

Social media, run like an operation.

A calendar built around your audience’s working hours, pages managed daily, Stories on a cadence, and a monthly report that counts enquiries — not impressions. Drafted by agents, approved by humans, in English and Arabic.

§ What the retainer covers

Six jobs, one accountable team.

Planning

Content calendars

A monthly calendar built around your audience’s working hours and your trading rhythm — weekday versus weekend, season versus campaign. Drafted by the content-engine agent, approved by a human editor.

Operations

Page management

Publishing, formatting, pinning, highlights, link maintenance. The unglamorous daily work that keeps a page looking run, not abandoned.

Community

Community management

Comments and DMs answered in brand voice, in English and Arabic, with enquiries routed to your sales desk while they are still warm. The listening agent triages around the clock; humans answer.

Cadence

Stories cadence

A steady Stories rhythm that keeps the brand present between feed posts — behind-the-scenes, offers, proof, replies to questions.

Reach

Hashtag strategy

Stacks tuned to your category and city, reviewed monthly against what actually pulled reach — not pasted once and forgotten.

Accountability

Reporting tied to enquiries

One monthly page: what was published, what it cost, and how many enquiries it produced. Vanity metrics live in the appendix.

§ The agent layer · working while you sleep

Two agents on the account. Humans in charge.

Every managed account runs on our agent stack. Agents keep the cadence alive around the clock; strategists and editors approve everything client-facing and answer for the result.

AGENT 01

Content engine.

Drafts your month — platform-native posts, captions, Stories plans and cutdown briefs built on your brand voice. A human editor approves every piece before it ships.

  • Calendar drafted early, never stalled
  • Formats tuned per platform — a Reel is not a LinkedIn post
  • EN/AR localisation at scale, with bilingual human review
AGENT 02

Listening.

Monitors comments, mentions, DMs, competitors and trends across your market. Triages what needs an answer, drafts on-brand replies, and flags reactive-content windows while they still matter.

  • Comments & DMs triaged around the clock
  • Trend windows caught same-day
  • Sensitive threads escalated to a human — never auto-answered

Humans stay in charge. Agents draft, watch and triage; senior humans set the creative bar, approve every post and reply, and own the outcome. Machine tempo, senior judgement. See the full AI marketing agents service or the agent stack.

Why tie reporting to enquiries?

Because impressions do not pay invoices. A page can grow while the business stands still — and a page can look quiet while the WhatsApp line fills with qualified buyers. We define the enquiry metric with you in week one, wire the tracking, and report against it every month. If the number stalls, the calendar changes.

Management pairs naturally with video production for the asset supply, content writing for the bilingual captions and scripts, and paid advertising when organic reach needs a multiplier. See the industries we work in.

Monthly calendar Platform-native formats EN/AR community replies Stories cadence Hashtag stacks Enquiry-led report
§ FAQ

Straight answers.

What does social media management include?

A monthly content calendar, full page management, community replies, a Stories cadence, hashtag strategy tuned to your category, and a monthly report tied to enquiries. One accountable team, one number to judge it by.

Which platforms do you manage?

Instagram, TikTok, LinkedIn and Facebook — chosen per business, not by default. A B2B manufacturer and a retail brand do not need the same platform mix, and the diagnosis decides which channels earn a slot.

Do AI agents write the posts?

They draft. The content-engine agent drafts the month in your brand voice — platform-native posts, captions and Stories plans, in English and Arabic — and a human editor approves every piece before it ships. Nothing publishes unreviewed.

How do you measure social media success?

By enquiries — WhatsApp messages, calls, DMs and form fills that can be traced back to the content. Followers and impressions appear in the appendix, not the headline.

Do you create the content as well as manage the pages?

Yes. Design and video come from our in-house production team, so the calendar is filled with assets made for your brand — not stock pulled off a library the week before.

Book the free 60-minute consult.

One hour on your actual numbers. A one-page diagnosis within 24 hours. No deck, no pitch — you decide what happens next.